Long before design briefs and campaign decks, I was painting sneakers. What started as a creative outlet turned into a full-fledged side hustle, where I custom-painted and modified shoes for collectors and athletes alike. My work earned “Best Customs” at Sole Collector’s LA sneaker competition and even caught the eye of LeBron James, for whom I designed a pair. The shoes have been featured in Sneaker Freaker magazine and in Custom Kicks (Lawrence King Publishing, 2008), marking a time when I was literally creating wearable stories one pair at a time.
